Documentation

GreenMind Marketing is where a game studio, a band or anybody with an audience plans what they say, publishes it, and sees what happened afterwards. Start with Getting started, or go straight to the area you are working in.

Start here

Getting startedSign in, make a brand, connect one account, publish a first post and see it counted.

Brands and kitsWhat a brand is, linking a game or a band to it, and what each link adds.

People and rolesWho works on a brand, inviting them, and who may publish, go live and spend.

CreditsWhat costs credits, what is free, seeing a price before you spend, and buying more.

Guides

Plan a week of postsFrom one idea to a scheduled week on several networks, with tracked links.

Market a game launchLink a Steam game, start from a plan, work the store page and give out keys.

Market a band's releaseA release page, links to the streaming services and clips of the songs.

Run your first streamFrom asking for approval to cutting clips from the recording.

Plan

CampaignsGroup posts, links and ads, and read their numbers together.

PlansPhases, milestones, goals on the brand's numbers, and templates to start from.

TasksTasks you write, tasks a plan makes, and those a channel posted to by hand leaves.

CalendarPosts, streams, releases and festivals together, and moving a post to another day.

IdeasSuggestions from what the team made and what the brand posted, always as drafts.

Create

LibraryUploading files, rights, approval, tags, and what an approved file can be used for.

Collections and the press kitPublic collections, and the public press kit page made from them.

Store bundlesEvery picture each store asks for at its exact size, and uploading them by hand.

AI studioPictures from presets and the library, text in the brand's voice, and how results are marked.

ClipsReading a recording's timeline, cutting, vertical versions, captions and keeping a clip.

Pipelines

PipelinesWhat a pipeline is: its sources, steps and outbox, and why it only drafts by default.

Pipeline templatesEach template, what it does and what it needs.

The pipeline editorSteps, settings, the outbox and budgets, and why each save is a new version.

Pipeline examplesWorked examples with real settings, from clips to a weekly devlog.

Runs and the review queueDry runs, previews, reading a run, retrying, and what waits for a person.

Experiments and the optimiserTesting what works, the optimiser's modes, and accepting what it proposes.

Posting by itselfWhy it is off, what it takes, consent per account, and how each network is treated.

Publish

PostsWrite once, a version per channel, media, tracked links, approval and scheduling.

Finishing a post by handFinishing a post in the network's own app, and channels with nothing to post through.

BlogPosts, categories, tags and pictures, and where the blog shows.

Live and OBS

LiveWhat Live does, GreenMind's approval for each brand, and what it costs.

Setting up a streamChoosing where it goes, what it says on each platform, and scheduling it.

While you are liveChat, viewers, health and notes while you stream, and ending it.

Setting up OBSStreaming from OBS with the Live page's server and key.

Docks and overlaysAdding chat and viewers to OBS and to your stream, and keeping those addresses private.

After the streamRecordings, markers, and taking a stream on to Clips.

Reach

AdsAd accounts, campaigns, spend caps and the record of every change.

Press and creatorsContacts, outreach from your own mailbox, coverage and key requests.

Press pages the public seesWhat a creator sees: asking for a key, a key's show-once page and opting out.

KeysImporting game keys, giving one out and what is tracked. Needs a linked game.

Steam toolkitWhat it is, why each tool ends in Steamworks, and marking a change done. Needs a linked game.

Steam store page toolsThe store page checklist, tags, description, screenshot order, capsules and event art.

Steam insightsReviews, wishlist forecast, languages, comparable games, price and discounts, and curators.

Measure

NumbersWhere figures come from, reading the chart, and why the latest days are not final.

Importing numbersExports from places with no way to read them, and the weekly reminder.

Weekly digestWhat it says, and who receives it.

What's workingWhich times, lengths and first lines go with better results, and how sure that is.

LinksShort links, the words they use, store links, QR codes and release pages.

WebsitesAdding a site and reading its visits, counted without cookies.

Brand

ConnectionsConnecting a brand's accounts, your own app or a key, Test and Reconnect, and posting.

Sharing across brandsSharing accounts and pipelines between an org's brands.

Brand settingsThe brand's voice, the words its links use, and what it markets.

AssistantsConnecting an AI assistant by signing in, and what it may do.

Using Marketing on a phoneInstalling the app on a phone, alerts, and finishing posts from there.

Connect a network

Connect MetaPosting to Facebook Pages and Instagram, reading their numbers and managing Meta ads: your own Meta app, a system user token, the permissions and the webhook.

Connect ThreadsPosting to Threads and reading its numbers with your own Meta app's Threads use case, its permissions and testers.

Connect YouTubePosting and reading numbers on YouTube, live broadcasts and chat, through your own Google Cloud project: the APIs, the scopes and the OAuth client.

Connect TwitchStreaming to Twitch, running a broadcast and its chat, and reading numbers, through your own Twitch application.

Connect TikTokPosting to TikTok and reading its numbers through your own TikTok developer app, its products, scopes and audit.

Connect RedditPosting to Reddit and reading its numbers through your own Reddit app, and its scopes.

Connect XPosting to X and reading its numbers through your own X app: OAuth 2.0 settings, scopes and cost.

Connect BlueskyPosting to Bluesky with an app password from your account's settings.

Connect MastodonPosting to Mastodon with an access token made on your instance, and the scopes to tick.

Connect LinkedInPosting as a company page through your own LinkedIn app and its Community Management API product, and the scopes.

Connect DiscordPosting to a Discord channel with a webhook address you make in the channel's settings.

Connect Google AdsReading and managing Google Ads through your own Google Cloud project: the API, the scope and the OAuth client.

Connect Reddit AdsReading and managing Reddit ads through your own Reddit app and its ads scopes.

Connect TikTok AdsReading and managing TikTok ads through your own TikTok for Business developer app.

Connect GmailSending mail from a Gmail mailbox through your own Google Cloud project: the API, the scopes and the OAuth client.

Connect Microsoft 365Sending mail from a Microsoft 365 or Outlook.com mailbox through your own app registration in Microsoft Entra.

Connect Steam sales and wishlist reportsReading a game's Steam sales and wishlist numbers with a Financial Web API key from Steamworks.

Connect Google Play reportsReading Play Console statistics reports with a service account key and your reports bucket.

Connect App Store ConnectReading App Store analytics reports with an App Store Connect team API key.

Troubleshooting

TroubleshootingA list of symptoms, each leading to its answer.

Connection problemsNeeds reconnecting, refused sign-ins, missing permissions and reviews not yet passed.

Post problemsFailed and partly failed posts, repeated text and videos that stay private.

Live problemsNothing reaching the stream, an output down, running out of credits, approval withdrawn.

Pipeline problemsA pipeline not starting, a run waiting, going over budget and stopping.

Number problemsFigures missing or late, and imports refused.

Reference

NetworksWhat each network can post, how it is treated, and what numbers it gives.

GlossaryThe words Marketing uses.